Black River Juice
Canadian-owned and operated, Black River Juice had its humble beginnings in the cherry orchards of Prince Edward County. Founded by friends and co-workers, Keith Wallace and Grant Keane, they began by working with local farmers to help them sell the juice from their leftover cherries to Torontonians so not to have any of their crop go to waste. Keith and Grant quickly realized that the demand for this pure cherry juice far outweighed the farmers' ability to keep up, so they bought a small juice press and some canning equipment and started to make the juice themselves. It was a labor of love that involved labeling, ladling and jarring by hand! In addition to the pure tart cherry juice, their first offerings were more exotic, like gooseberry, red currant blend and plum to name a few. They found there was no need to add sugar or flavorings as they were able to maintain much of the flavour and integrity of the fruit. A brand promise we continue to keep to this day.